The Importance of Online Reviews

Bryan Caplan
Bryan Caplan Marketing
3 min readMar 4, 2021

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Aside from an accurate address and contact information the most important thing about any business listing is the reviews. Online reviews are critical in the success of your business.

97 percent of shoppers say reviews influence buying decisions and 88 percent of buyers are influenced in their buying decision by reviews. This is huge! Your business can’t afford to have only one or two reviews — you need a…

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Bryan Caplan
Bryan Caplan Marketing

Google Speaker 🎤 | Digital Marketing Agency CEO 💼 | YouTube Channel Host | I’ve got business tips, tricks & inside jokes 😆